Reclaim your Restaurant's profits with Predictable and Profitable Marketing
TURN MARKETING FROM A COST CENTER INTO AN INCOME STREAM
Numbers like these are hidden in your marketing strategy:
Average Audiences per Restaurant:
Greatest Single-Platform ROI:
Greatest 1-Day Savings:
What Others Say About Us
A Snapshot Of Your First 90 Days
The first 90 days are the foundation of everything else to come
Start Collecting Deep Data to Increase Sales
Design and implement a Loyalty Program that collects data from online orders, 3rd-party apps, and dine-in guests for the most advanced marketing strategies you can imagine.
Your customers will think you can read their minds.
Discover Quick-Win Savings
We review everything from a financial perspective to uncover potential savings from day 1.
If you're running promotional discounts to your full customer base, you'll save more money than you can imagine.
Audience Discovery and Avatar Creation
Many different types of people buy from you for different reasons, the less important of those being hungry.
We'll discover your audience's dreams, pains, hopes, and fears and learn how to communicate with them in a way they feel valued and understood by you.
Define Objectives and ROI Targets
Implement ROI Targets and checkpoints to make sure the money invested is returning at a significant profit.
For this, we establish tracking rules that allow us to identify exactly where customers are leaving the buying process.
Create Individualized Customer Journeys
One AvatarOne ChannelOne Offer
The times of one-size-fits-all marketing are way over. With the right tools, you will have many different messages running at the same time.
Fix 3rd-Party App Strategy and ROI
3rd Party Apps are great tools when used correctly. From the right gross-up, to the right ads, we'll change how you perceive apps like UberEats and actually be glad you're working with them.
Fix Customer-Facing Technology
Your website, listings, online ordering platform, etc.
Anything that is an interaction point with your customers requires a certain level of optimization to serve your goals.
From data standardization to platform compliance, we'll review every piece of tech you use.
Measure Performance and Optimization
Marketing is s data-driven science that requires many pieces of data.
We'll teach you the Single Most Important KPI to measure success in one number, but we'll look at many different indicators that tell us where to tighten the screws to reach your goals.
- STOP unprofitable MARKETING -
Take Your Restaurant to the Next Level
After over 100s of audits, marketing is where most restaurants must improve immediately, and those who act first will get greater rewards. Will you be one of them?
COVID-19 turned restaurants into ecommerce stores. They have Amazon, we have UberEats, et al.
However, most of the tools and strategies that restaurants are running today fail to account for two main elements: customer journeys and data gathering.
We fixed it, so you don't have to figure it out for yourself. Focus on running a great operation; we'll run marketing and keep you informed at all times.
We help our clients and their marketing teams create a profitable, predictable marketing engine that doesn't rely on discounts.
Our approach focuses on:
- Our Service in a nutshell -
Your SUCCESS is our only Goal
Here's how we help:
Full Marketing Ownership
From Strategy to execution and reporting, we take care of the complete process with your team and become the enablers of your vision.
It includes:
Growth and Expansion
We're constantly looking for ways to increase the number of guests, the number of transactions, and the average ticket.
Strategic Problem-Solving
When things go south, we intervene to turn any negative experience into a win-back opportunity and a new raving fan.
Audience Analysis
We study your customers and uncover the different audiences to connect with them and their DHPF.
Monitoring and Reporting
We only work with measurable strategies and processes. Even when dealing with closed platforms like Yelp.
Team Building
Improve their efficiency, profitability, and overall performance by reorganizing your internal structure with our help.
Resources Optimization
The right combination of technology and freelancers create savings in time and money to focus on delivering great experiences.
Coming on August 1, 2023
Our CEO, Alejandro Aguilar, and Wantrepreneur to Entrepreneur Podcast host Brian Lofrumento will talk about the new era of marketing for restaurants, and Alejandro's new book Profitable Plates: Marketing Optimization for Successful Restaurants
Preferred Partners
- How it works -
The Process
Our process is based on sprints, a management model adopted from our experience in software development that focuses on specific targets in 90-day periods:
02.
Learn & Strategy
We'll get to know your business, employees, customers, products, etc., and create the batlle plan
03.
Building
Once the plan has been agreed with you, it's time to fly the plane and build it a the same time. Not waiting weeks to start. Every quick win we can take, we will.
04.
Follow Up
After the first 30 days, monitoring and optimization is the norm. We establish pass/fail rules to make informed decisions and set the baselines and benchmarks that'll drive our efforts.
- OUR STORY -
22+ Years in the Restaurant Industry
A short story about how we got here
First job at a McDonald's Restaurant
When we’re done with the idea, we move towards to prototyping. At this step, we implement all your instructions and requirements to the product prototype. You’ll see in detail how everything will look like when the product is released.
Managed 200+ Restaurants P&L
We understand that every business is unique, and so are its needs. The discovery stage is where your needs and requirements are articulated. Then our professional team begins the research process, deep site analysis.
Became a Restaurant Owner
We begin the design process with well-thought-out strategic planning. Our specialist will define your specific business objectives, organize the content so that to meet the needs of your potential clients, visitors, or buyers.
Approved Franchisee in Miami, FL
This is the final stage of the website design process. Once you are satisfied with the approved design, we start testing it for possible bugs. We check your website on its features, test it internally and on various devices and browsers to make sure nothing’s been missed.
Fractional CMO & Book Author
Our expert designers work with you to get the right picture of your new website and to consider all the wishes and requirements. This process includes diverse approvals, tests, reviews, and close communication.
- Contact us -
Start Your Marketing Transformation
Get a 39-point analysis of your restaurant's marketing and recommended solutions to unleash profits.
Book a Free Review
* The initial consultation with our experts is free of charge for all our potential clients.
Pricing
Pricing is simple; either we work full-scale with you or under a specific scope.
The number of locations you run doesn't affect your pricing.
If you only run 1 or 2 locations, choose A La Carte Services, and let's talk about a plan that fits your needs.